Media Coaching
Customized coaching for media interviews, panels, press conferences, interactive meetings (audio and video conferencing) and satellite media tours.
Ovid helps you:
Formulate strategic messages
- Analyze audiences to understand their values, motivators and barriers
- Develop core messages to advance business and organizational objectives
- Craft language that expresses your organization's core values, beliefs and messages
Develop powerful content
- Find content that most powerfully supports your messages
- Deliver "quotable quotes"
- Eliminate jargon and dead words
- Make messages "stick" with visual examples and powerful anecdotes
- Customize content for different audiences
- Tell the stories that best communicate your company's brand and strengths
Speak with confidence
- Be proactive and positive, not defensive
- Stay centered and in control
- Avoid landmines and leading questions
- Say what you want to say (and not what you don't)
- Eliminate delivery tics and habits that limit effectiveness
- Neutralize phobias and channel fear into energy
- Manage different interview formats - from live and call-in audiences to remote "black box" interviews
- Stop informing and preaching; start motivating and inspiring
